Chaz Blog
When Customers Pay Attention
Posted on August 04, 2010Secret found in recent telco client success of direct mail marketing campaign: No more being predictable messages that look like... the 'PHONE company.' Be upbeat, fun, funny, ENTERTAINING and use humor from your general manager! If you want them to believe you are more of what they really want in products and service, try causing them to grin when you show the reason why ... be irresistible!
When you brighten your customers' day with anything that's upbeat these days... they've got to love you. Share money stretching ideas gathered from some of your business customers to start new community buzz. Let your business customers get in on your mass messages- they'll thank you hundreds of ways, and it will start with the next check they send you!
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